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SWAF - Glasgow & Strathclyde

Learn more about Scotch Whisky Action Funds in Glasgow and Strathclyde during 2020.

Paisley YMCA

Awarded:   £11,741

Project:    Virtual and Touch Cast technology

Paisley YMCA is a digital youth organisation with the aim to support young people reach their full potential through digitally based cultural and educational projects.

Paisley YMCA will use the funding awarded by the Scotch Whisky Action Fund to employ TouchCast technology to provide digital based workshops to 700 young people aged 12-15 which will explore issues and themes around alcohol, where they will have the chance to use virtual technology which will show a virtual scene of a house party. At different points in the virtual scene, questions will pop up to prompt the young people to open up a discussion around alcohol. The presentation has also been designed up young people, which will make it relevant to their peers.

The project will help young people understand the dangers of alcohol misuse as well as through project interaction, helping the young people to build a network of friends and build their confidence and self-esteem. The project will be showcased at local schools and youth clubs to widen reach.


Awarded:   £8,400

Project:   Drumbeat

MENSELF + (Men Encouraging & Nurturing Self Efficacy to Live Life Fully) provides health and wellbeing information sessions to young men and men aged 14+, using innovate techniques such as ‘MOT 4 MEN’ health checks, enabling the group to reach out to men, which can be a harder health demographic to reach.

Using the Scotch Whisky Action Fund, Menself will run an inter-generational DRUMBEAT group to young men and men aged 14-45. DRUMBEAT is short for Discovering Relationships Using Music, Beliefs, Emotions, Attitudes, and Thoughts. DRUMBEAT is an evidence-based programme developed in Australia, using tribal drumming to facilitate positive social interaction, behavioural and resilience principles. Educational group work sessions at the Men’s Resource Centre will complement this by focusing on health and lifestyle choices including alcohol misuse and other issues. Alcohol Education Trust’s “Talk About Alcohol” will be used as a resource to the group where participants will learn about the short and long-term effects of alcohol on the body, units and consumption guidelines, alcohol and the law, peer pressure and the wider impacts of alcohol-related harm in the community.

The outcome for the men will be increased awareness of the effects of misuse of alcohol, improved health and wellbeing as well as confidence and self esteem, which can support improved decision making and life choices.

Govan Youth Information Project

Awarded:   £10,000

Project:  Youth diversionary activities

Govan Youth Information Project (GYIP) is a charitable organisation based in Govan, Glasgow. GYIP offers free support services for children, young people and community members.

Using the funding provided by the Scotch Whisky Action Fund, Govan Youth Information Project will run a series of diversionary activities for young people at risk of alcohol misuse. Diversionary activities will include training young people to deliver interactive diversionary workshops on the dangers of alcohol to their peers and other youth organisations; young people participating in the group’s holiday programme; as well as within secondary schools during their health days. The group will also run healthy games and activities, at peak times in the evenings and weekends when young people are known to drink, running four evenings per week on Tuesday, Thursday, Friday and Saturday evenings to ensure that young people do not become drawn towards a life of alcohol abuse. The activities will be geared around topics that engage the young people socially and also accompanied by a programme that aims to educate and inform about safe alcohol consumption.

The young people delivering the alcohol prevention workshops, will have opportunity to achieve Youth Scotland’s Dynamic Youth Award and Saltire Award for the volunteering efforts. The project will directly benefit 150 young people, who will also engage with approximately 11 young people as volunteers, who will deliver interactive workshops to their peers on alcohol misuse.

West Dunbartonshire Community and Volunteering Services

Awarded:   Year 2 funding; £3,985

Project:  Men Befriending 

West Dunbartonshire Community and Volunteering Services spotted a trend of befriending referrals for older men who had recently experienced loss, be that bereavement or the loss of a job. Many were reporting concerns around their levels of drinking due to loneliness and isolation. The project aims to reduce isolation and related alcohol abuse in men across West Dunbartonshire and was piloted from December 2018 thanks to funding from the SWAF.

Out of this, the Men Befriending project was born, with an initial cohort of 28 coming together to take part in 10-week group sessions. Social activities forged connections between likeminded individuals, increasing feelings of wellbeing.